Website review

Tilda Website Builder Review | Tech Radar

Tilda is one of many website building services available, but does it offer anything special that sets it apart from the competition?

Unlike some, Tilda offers a free service, which gives you an idea of ​​what’s available, without unlocking all the features, and it’s a great way to see what it’s all about without committing. Even better, you can also try paid features for free for 14 days.


Tilda offers two paid plans as well as one free (Image credit: Tilda)

Packages and rates

Three plans are available, as Tilda tries to make things as easy as possible. The first is called ‘Free‘, and lets you create a website, with up to 50 pages and 50MB of storage. Your personalization is however limited, with only access to “key blocks” to design and personalize your online presence.

The next is ‘Staff‘, the first of two paid plans. All restrictions of “Free” are lifted because not only can you fully customize your site, but you also have 500 pages and 1 GB of storage. Creating a blog and setting up an online store are also open to you. This plan would cost you $10/month when billed annually, or $15 per month.

Finally there isBusiness‘, which expands your creativity to five websites instead of one, for $20 per month when billed annually or $25 per month.


Tilda’s website service is block-based: you select the ones you want, add them to your page, and build your site that way. There are currently over 500 fully customizable blocks with more being added regularly. You also have access to 200+ responsive templates, can add animations to jazz up your site, have access to a photo editor, royalty-free image library, icon collection, and can embed YouTube, Vimeo, SoundCloud and Coub. media. Not forgetting of course blogs and e-commerce facilities.

There’s a lot to attract potential customers, so let’s take a look at it all firsthand…

Basic customization

After registering (which involves giving your name, email address and setting up a password), you get access to the dashboard without even having to provide credit card details (that’s because that the free plan is automatically selected when you do this).


Choose from hundreds of responsive templates to build your site (or build one from scratch) (Image credit: Tilda)

Creating a new website takes you to the templates section, which is divided by category (such as Business, Store, Event, etc.) and also includes a search box. Choose the one you like and get ready to personalize it…

Change block

Swapping one block for another is easy, via the leftmost menu (Image credit: Tilda)

As you scroll through your model, you will see menus appear at the top left of each block. These allow you to replace this block with another one, change the block’s settings or customize its content.


Customization options for each block appear in a sidebar (Image credit: Tilda)

Customization is done via a sidebar that appears on the left when summoned. From here you can change the height, color, padding of the block, select button style, different typography, or any animation you want to apply to specific parts of the block.

Everything is very simple, although you have to explore several menus to access the control you are looking for.


To edit the text, just click on it and start typing (Image credit: Tilda)

Modifying the content of a block can be done by clicking on the orange “Content” button, or much more simply, by clicking on or by selecting the existing text and typing it. When you do this, basic text commands appear at the top of the window.

Complete edition

More beyond the “free” plan to get extensive customization control over all blocks (Image credit: Tilda)

Customizable blocks

Going beyond the free plan unlocks Tilda’s true potential. For example, every part of a block can be fully modified and customized. You can move objects, resize them, delete them, add more, etc. Essentially, the block is just a placeholder for your inspiration, allowing you to customize any of them beyond recognition.


Blogs have all the tools you’d expect, but creating a blog is a lot harder than it should be (Image credit: Tilda)

Creating a blog is way more complicated than expected, but thankfully Tilda has a host of very helpful and informative video tutorials to guide you through the process, but be warned, this is not a “one click” affair. and you’re done”. You need to set up a special block (from the News & Feeds section), create a feed from scratch, and most importantly, link your feed to the blog block on your page. However, once set up, the process is then similar to other competing blogging tools. You can add text, insert images and videos and schedule the publication of the message, for example.

Another feature that is increasingly seen as essential these days is an online store, accessible through one of Tilda’s many “Store” blocks. You use the content section to manually replace placeholder images, text, and price. Adding products can be done faster via the Catalog option, and if you have a CSV file handy with all your product details, you’ll be happy to know that Tilda supports that too so you can download all the required information in one go.

The configuration of a payment gateway is done via the main settings page of the Site (in the section entitled “Payment systems”). You have the usual suspects, such as PayPal, 2Checkout, and Stripe. There are also options such as cash on delivery or bank transfers. You can add as many or as few as you want. This is also where you can create promo codes.

Your customization options are quite extensive, and what you lose by having to configure pretty much everything yourself, you gain by creating a truly unique experience for your visitors. It’s obviously not ideal if you just want to type in your info and go, and if that’s the case there are myriad other services for you, but we like Tilda’s more personalized approach, even if that takes longer to set up.


Tilda’s Help Center is searchable and extremely organized (Image credit: Tilda)


Tilda has a fairly extensive support section, with articles broken down into categories and a search box to help find answers faster. The articles are well-written, easy to understand, and are filled with annotated screenshots to make the whole process easier. As mentioned above, video tutorials can also be found to help you navigate the more complex functions.

If you need more individual attention, you can open a ticket with your request. We found that during their opening hours the staff responded quickly and efficiently (you are advised that it can take up to 2 hours to get a response during these times, but we got responses quicker than that – obviously, YMMV).

final verdict

Tilda is a very good website builder and is great for people who like to figure out how their system works by basically connecting all the dots themselves. Although the broad brushstrokes are provided to you, you have full control over customization, and nowhere is that clearer than with blogging and e-commerce tools that will only work if you log in yourself. all systems. It’s not difficult once you know how, and the instructions are very clear, but it’s not a service for people who want everything done for them. Yes, Tilda can help you create very simple sites with very little input from the site owner, but its power lies in its customization features, which are really, really good.

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